Skip to Content

25 Restaurant Chains From The Past That Had The Weirdest Gimmicks

25 Restaurant Chains From The Past That Had The Weirdest Gimmicks

Sharing is caring!

If you’ve ever dined out, you’ve likely encountered a restaurant or two with a unique twist to lure customers in.

Over the decades, many chains have come and gone, leaving behind memories of peculiar themes and gimmicks. Each one tried something different to stand out.

From space-themed diners to eateries where the waitstaff doubled as performers, these chains made dining more than just about the food.

1. Jekyll & Hyde Club

Ever wondered how dining in a haunted house might feel? The Jekyll & Hyde Club tried to capture just that essence. If mysterious atmospheres entice you, this gothic-themed restaurant chain from the ’90s was a place to be.

As you sat down, actors in Victorian-era costumes engaged in theatrics, ensuring your meal was an experience. Where food met performance, each visit promised a unique show. The gothic decor, filled with eerie artifacts, added to the spine-chilling ambiance.

2. Mars 2112

How about dining on Mars? Mars 2112 was an ambitious project aiming to transform your typical dining experience into an intergalactic journey. If you were a fan of sci-fi, this New York City-based restaurant provided an out-of-this-world experience. Guests entered through a “teleportation” tube.

Alien-themed waitstaff served dishes with space-inspired names and designs. The decor imitated the Martian landscape, complete with craters and space-age artifacts. Though it captivated imaginations, the high operational costs were its downfall. Where innovative ideas meet financial realities, not all survive.

3. Automat

Where fast food meets automation, Automat was a groundbreaking concept in the early 20th century. If convenience was key, this chain offered meals through coin-operated machines. Guests could choose from a variety of dishes displayed in small glass compartments.

Each compartment unlocked with a coin, presenting a ready-to-eat meal. The idea was revolutionary, merging quick service with quality food. However, as fast food chains emerged, Automats faced stiff competition. The novelty wore off, and by the late 20th century, most locations disappeared.

4. Rainforest Café

If dining in a jungle sounds appealing, Rainforest Café aimed to deliver just that. This jungle-themed restaurant chain brought the wild indoors. As you entered, animatronic animals, lush greenery, and occasional thunderstorms set the scene. The experience was designed to be immersive.

How children marveled at the lifelike animals, adding a sense of adventure to meals. However, the elaborate decor and maintenance costs posed challenges. Over time, not all locations survived the financial strain. Despite this, Rainforest Café continues to operate in select areas.

5. Chuck E. Cheese’s

When you think of combining dining with entertainment for kids, Chuck E. Cheese’s often comes to mind. This beloved chain, with its giant mouse mascot, was more than just a restaurant. If you visited, arcade games and robotic musical performances greeted you.

Designed as a family-friendly venue, it promised fun for children and a break for parents. How the giant mouse, Chuck, became an icon, entertaining countless birthday parties. However, changing times and competition led to its decline in some areas. Despite these challenges, many locations continue to thrive.

6. Medieval Times

If the idea of dining like royalty excites you, Medieval Times offered just that. This chain transported guests to the Middle Ages within castle-like venues. As you entered, knights in armor competed in jousting tournaments.

The experience was designed to be theatrical, with guests seated at long banquet tables. Where else could you enjoy a meal while cheering on your favorite knight? However, maintaining such elaborate productions required significant resources. Yet, Medieval Times continues to enchant guests.

7. Sambo’s

Though it started as a simple pancake house, Sambo’s grew into a nationwide chain. If breakfast was your favorite meal, this retro diner promised stacks of pancakes. Named controversially, the chain faced backlash over time.

How its bright 1950s-style decor became iconic, yet problematic. Despite initial success, societal changes led to a reevaluation of its branding. The name became a focal point for controversy, overshadowing its original offerings. By the early 2000s, most Sambo’s had disappeared.

8. Planet Hollywood

Ever dreamed of dining among the stars? Planet Hollywood aimed to offer just that. If you’re a movie buff, this celebrity-owned restaurant was a haven of Hollywood memorabilia. Guests dined amidst costumes and props from classic films.

The interiors mimicked a red carpet experience, complete with themed dining areas. However, the initial excitement waned over time. Financial challenges and changing tastes led to closures of some locations. Despite this, Planet Hollywood remains a tourist attraction in select cities.

9. Hot Shoppes

If nostalgia for the 1950s diner experience draws you in, Hot Shoppes was a name to remember. This chain, starting as a simple food stand, evolved into a beloved diner brand. Where neon signs and soda fountains set the scene, it became a gathering spot for families.

The menu offered American classics, from burgers to milkshakes. However, as dining trends shifted, Hot Shoppes struggled to adapt. Over time, most locations closed, making way for modern establishments. Despite this, the chain left a lasting impression, remembered fondly by those who frequented it.

10. HoJo’s (Howard Johnson’s)

Where the open road meets dining, HoJo’s was an iconic stop for travelers. Howard Johnson’s, with its distinct orange-roofed buildings, became synonymous with American road trips. If adventure called, these roadside restaurants offered a reliable meal.

The menu was classic, featuring comfort foods like fried clams and ice cream. However, the rise of fast-food competitors challenged its dominance. Despite attempts at modernization, many locations shuttered by the 2000s. It symbolizes an era when roadside dining was a cherished part of travel.

11. Chi-Chi’s

If a fiesta atmosphere appeals to you, Chi-Chi’s was the place for vibrant dining. This Mexican-themed chain, with its colorful decor and festive music, brought a slice of Mexico to the table. How diners enjoyed Tex-Mex favorites, from chimichangas to margaritas.

However, a series of setbacks, including a major health scare, led to its downfall. Where once it thrived, the chain struggled to recover. By the mid-2000s, Chi-Chi’s had largely disappeared from the American dining scene.

12. Kenny Rogers Roasters

Ever dined where music and meals intersect? Kenny Rogers Roasters offered just such an experience. If hearty Southern-style cooking entices you, this chain was a haven for rotisserie chicken lovers. The rustic decor, inspired by country music legend Kenny Rogers, added to the charm.

However, competition with fast-casual chains proved tough. Despite its initial popularity, financial challenges led to closures in the U.S. By the late 2000s, most locations had shuttered, although the brand persists internationally.

13. Little Chef

If classic British breakfasts on the road sound delightful, Little Chef was a cherished stop. This chain, with its red and white decor, became a staple for travelers in the UK. How the menu featured beloved British dishes, from full breakfasts to afternoon teas.

Changing travel patterns and competition from newer chains posed challenges. Over time, many locations closed, marking the end of an era. Despite this, Little Chef remains a fond memory for those who enjoyed its comforting meals. It symbolizes a time when roadside dining was both convenient.

14. Casa Bonita

If dining with a show excites you, Casa Bonita offered more than just a meal. This Mexican restaurant, famous for its cliff divers, was a spectacle to behold. As you dined, performers dazzled with daring dives into a central pool. The colorful decor and festive music added to the lively ambiance.

Maintaining such elaborate entertainment came at a cost. Financial struggles led to closures, but its legacy persists. For those who visited, Casa Bonita remains a memorable blend of dining and entertainment. It’s a reminder of the joy found in shared experiences and cultural celebrations.

15. Bennigan’s

If a cozy pub vibe appeals to you, Bennigan’s was a familiar haunt for many. This chain, with its Irish-inspired interiors, offered a mix of American and Irish dishes. How patrons enjoyed hearty meals in a warm, inviting setting. However, as dining trends evolved, Bennigan’s faced stiff competition.

Financial woes led to the closure of several locations. Despite this, some Bennigan’s still operate, keeping the spirit alive. For those who frequented it, the restaurant remains a nostalgic reminder of good times shared over comforting meals.

16. Bob’s Big Boy

Bob's Big Boy
© intrinsic_la

Where diners and nostalgia meet, Bob’s Big Boy stands as a cultural icon. If burgers and milkshakes are your favorites, this chain offered plenty. The giant Big Boy statue became a recognizable symbol of American dining.

How its classic decor, with checkered floors and chrome accents, captured the essence of a bygone era. However, changing tastes and competition posed challenges. While some locations remain, many have closed over the years. Bob’s Big Boy is a testament to the enduring appeal of classic American diners.

17. Ponderosa Steakhouse

If a Western dining experience calls to you, Ponderosa Steakhouse was a destination for hearty meals. This chain, with its rustic decor and Western theme, offered a slice of Americana. How the all-you-can-eat buffet became a hit, drawing families and travelers alike.

However, the rise of other dining options led to declines. Financial struggles caused many locations to close. Despite this, Ponderosa remains a cherished memory for those who enjoyed its generous portions. It’s a reminder of a time when dining out was both an adventure and a feast.

18. El Torito

If traditional Mexican fare tempts your palate, El Torito was a vibrant spot to explore. This chain, with its festive atmosphere, brought authentic flavors to the fore. How diners relished the traditional dishes, complemented by refreshing margaritas.

Evolving tastes and competition presented challenges. Over time, several locations closed, but some continue to thrive. For those who dined there, El Torito is a reminder of lively meals and shared cultural experiences. It stands as a testament to the enduring appeal of Mexican cuisine.

19. Luby’s Cafeteria

Where choice and comfort food meet, Luby’s Cafeteria was a familiar name. If variety is what you crave, this cafeteria-style chain offered it in spades. Patrons could choose from a range of comfort foods, from fried chicken to mashed potatoes.

How its spacious interiors and multiple stations catered to diverse tastes. However, changing dining preferences led to declines. Financial challenges saw many locations shuttered. Despite this, Luby’s remains a fond memory for those who enjoyed its offerings.

20. Shoney’s

If a family-friendly atmosphere is what you seek, Shoney’s was a staple in American dining. This chain, with its cozy interiors, became known for its breakfast buffet. How patrons enjoyed Southern-inspired dishes in a welcoming setting. However, competition from fast-casual restaurants posed challenges.

Over time, many locations closed, but some still welcome diners. For those who visited, Shoney’s is a nostalgic reminder of family meals shared over hearty dishes. It’s a symbol of enduring warmth and hospitality.

21. Sizzler

Where grilled meats and a salad bar meet, Sizzler was a go-to for many. If a casual dining experience is your preference, this chain offered a range of options. How its salad bar became a standout feature, complementing the menu of grilled meats and seafood.

Financial difficulties saw several locations close. Despite this, some Sizzlers remain, serving loyal patrons. For those who dined there, it evokes memories of varied meals and laid-back dining. It’s a testament to the simple pleasure of enjoying good food in a relaxed setting.

22. Steak And Ale

If steak and ambiance are what you crave, Steak and Ale offered both. This chain, with its dim lighting and wood-paneled interiors, created an intimate dining experience. How its menu, centered around steaks and classic dishes, drew diners in.

By the mid-2000s, most locations had shuttered. Yet, for those who dined there, it remains a fond memory of special occasions. Steak and Ale stands as a nostalgic symbol of traditional American dining.

23. T.G.I. Friday’s

Where fun and food intersect, T.G.I. Friday’s is a name that stands out. If a lively dining experience is your style, this chain delivers. How its red and white decor creates an inviting atmosphere, perfect for enjoying American comfort food.

But the landscape of dining has evolved, presenting challenges. Despite this, T.G.I. Friday’s remains a popular choice in many areas. For those who frequent it, the restaurant is a reminder of carefree nights and shared laughter. It’s a testament to the enduring appeal of good times around a table.

24. Friendly’s

If ice cream and smiles define your dining preferences, Friendly’s was a sweet spot. This chain, with its cheerful atmosphere, became famous for ice cream desserts. How families gathered over classic American meals, creating joyful memories

Despite challenges, many Friendly’s continue to serve their loyal patrons. For those who visited, the diner remains a symbol of happy times and delicious treats. It’s a reminder of the simple joys found in shared moments around the table.

25. The Upside Down Diner

Have you ever walked into a diner and felt like your world was turned upside down? The Upside Down Diner did just that—literally. This quirky 1950s inspired eatery featured everything from chairs to tables hanging from the ceiling, giving guests a truly topsy-turvy dining experience.

Neon signs and jukebox tunes added to the lively atmosphere. The menu offered classic American comfort food, but the real attraction was the whimsical décor. Despite its unusual setup, diners couldn’t get enough of its charm.